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Tuesday, July 7, 2009

Garmin enters into business with Motorcycle OEM

Garmin is a well known name when it comes to GPS navigation systems, and their latest foray into the market includes expanding its relationship with BMW Motorrad, where both of them have joined forces to develop the next generation BMW Motorrad Navigator known as the Navigator IV. This is a motorcycle-friendly GPS navigator which will be based on Garmin's zūmo 660, where it aims to bring out the level best of Garmin's navigation technology, merging that with exclusive, BMW specific features including a customized mount, preloaded BMW dealer database, unique audio and Bluetooth handling capabilities, and more.

You can tell by the 4.3″ navigator's screen size alone that this is one highly portable device, boasting a bright touchscreen display which works even when you're wearing a pair of oh-so-cool leather gloves. Preloaded details include detailed street maps with millions of points of interest, comprising of various locations such as restaurants, gas stations, ATMs, hotels and specific street addresses. Once the rider selects a destination, the system will automatically calculate the best route and spews out turn-by-turn, voice-prompted directions in order to get you to the final destination within the fastest route. You can also listen to the navigator through a compatible Bluetooth enabled helmet or headset thanks to the BMW Motorrad Navigator IV's stereo (A2DP) Bluetooth wireless technology. 

While you're zipping down the freeway on your favorite 2-wheel vehicle with this, you can easily access trip information straight from the BMW Motorrad Navigator IV's trip information page, checking out a variety of information including speed, heading, altitude, and a customizable fuel gauge that can be modified to accommodate the motorcycle's maximum fuel range. Other features include sophisticated routing capabilities that ensure you're always on the right lane for added safety, alongside arrows that point to the appropriate lane for approaching turns or exits. There is no word on pricing, but the BMW Motorrad Navigator IV is tipped to be out in North America and Europe sometime in Q3 this year.

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